“Oh gosh, it’s Dad’s 60th birthday next Saturday and I still haven’t got him a present!” Best start a search engine now, if you don’t want to give him aftershave or socks for the umpteenth time. It will probably lead you to Geschenke.de. “The online gifts market is enjoying double-digit percentage growth. The market is fragmented with many niche shops. Our meta platform aims to help guide people”, explained Sabrina Beck, one of Geschenke.de’s two founders. The platform’s success proves that Beck and her business partner, York Fischer, were right. Since launching the business at the beginning of 2016, the pair have sold over 750,000 items. A team of 20 people work for Geschenke.de.
Order IT online: Simple, quick, and fuss-free
Taking a fast-growing start-up company forward calls for professional tools, especially when it comes to IT. “I heard about IPD NOW through our contacts in the Hamburg start-up community. The idea of an IT configurator where I can quickly organise everything I need with a few simple clicks sounded perfect. Because quite frankly, I didn’t want to spend any longer than absolutely necessary on IT matters”, recalled Sabrina Beck. She already has enough to do refining the online shop and identifying gift trends, not forgetting the huge amount of PR work required by a start-up company in the highly competitive consumer market.
24×7 support for problems
Geschenke.de’s founders ordered software licences via IPD NOW. “The whole process was just how I imagine ordering is for my own customers: Find appropriate tools quickly, receive your order in no time at all, start using it – and then sit back and smile”, commented Sabrina Beck. “I especially like the fact that I don’t have to worry about installation. The people at IPD NOW take care of all that for me. Even for updates, and if something isn’t working properly I can get help quickly, regardless of whether I phone during the day or in the evening.”
Focus on growth: IT grows with your company
Sabrina Beck is forecasting a 30% increase in sales in 2017. The team will also be expanded. The challenge: “In HR, we’re facing a highly competitive market. As an employer I need to offer an attractive environment, especially where working tools are concerned. It’s good to know that I can order software for new employees with just a few clicks – and that I can be certain that everything will work when needed”, explained Sabrina Beck.
IPD NOW is available from EUR 16 per month, including 24×7 support. Find out more.